29th September 2026

The Clementine, Syon Park Estate, London

Inventive Sports is delighted to announce the sixth edition of the Asian Football Awards, set to take place on 29th September 2026 at The Clementine, Syon Park in London.

Established to acknowledge and celebrate the contributions of British South Asians in football, the Asian Football Awards (AFA) has become an important platform within the game. The awards shine a light on the breadth of talent across the community, from coaches and volunteers to players, administrators, and supporters, all united by a deep love for football.

Inventive Sports, the global sports consultancy behind the AFA, is committed to promoting future champions across multiple sports. With a strong track record in football consultancy work across the UK, Europe, and India, Inventive Sports founder and CEO Baljit Rihal launched the Asian Football Awards in 2012 with a clear goal: to increase visibility and create meaningful recognition for South Asians in football.

Following a successful edition in 2024, where 350 people came together to celebrate the successes of South Asians in football, the awards continue to grow in profile and impact. The 2024 event was supported by The FA, the PFA, the Premier League, Fans for Diversity, and PGMOL.

Building on the success of the Asian Football Awards, Inventive Sports has also delivered the Asian Cricket Awards, creating further platforms to spotlight outstanding British South Asian role models in sport.

The Asian Football Awards recognises British South Asians with heritage from the countries aligned with the Official South Asian Heritage Month organisation: Afghanistan, Bangladesh, Bhutan, India, Maldives, Nepal, Pakistan, and Sri Lanka.